Main Street Launch launched our Entrepreneur in Residence program in 2016. One of our EIR companies is Civil Labs, a social enterprise with a mission to empower young people to make change in their community and to give them the resources to do so. The most recent youth-focused company Civil Labs is incubating is True Pops.
True Pops is a youth-focused startup selling popsicles in Oakland. True Pops exists to create good jobs for young people making handmade, local, organic frozen treats. Each pop is made from fresh, seasonal produce grown in California. Their goal is to find the best tasting fruits and vegetables and make delightful treats for our fans. Youth are helping shape the business from the ground up. Those are the kinds of immersive learning and leadership opportunities are what Civil Labs provides to young people.
True Pops is run in partnership with East Oakland Youth Development Center. Staffed by three high school students, True Pops is handmade local organic frozen treats supporting youth development in the Bay Area. You can find True Pops’ products at Uptown Juice Company (a Main Street Launch client!) starting today, July 20.
If you won’t be in Uptown Oakland, you can also purchase their t-shirt and follow them on social media to show your support.
On Facebook: True Pops
On Twitter: @truepops
On Instagram: @truepops